Business Intelligence Solutions

Many successful organisations have realised how to utilise the power of the data stored in their IT systems by using powerful analytical tools and the correct ‘Business Intelligence’ processes. At aap³ we can provide the expertise and know-how to allow you to unleash the stored power in your data and translate it into valuable information and analysis. Our team of skilled business analysts and BI specialists will use the best analytical tools and processes to help you extract, model and analyse your data.

Our experiences in cost reduction and business growth projects for our existing clients can be easily tailored and applied to your specific business challenges. Enabling your organisation to fully realise the Power of that un-tapped data both for historical or ‘Hindsight’ reporting and for predictive or ‘Insight’ reporting.

 

 
Software as a Service

Because of our unique relationship with SAS and DataFlux, we can offer a specialised ‘Software-as-a-Service’ package tailored to suit your needs. To begin the process we suggest an ‘Investigative Analysis’ procedure, where we do a 3-5 day assessment of your technology and business intelligence skills. Depending on your IT capability and your level of BI expertise, we can offer the following:

• A data Cleansing, Integration and Optimisation service to prepare your data for modelling

• A data Modelling and BI Reporting service using the SAS Software suite running on our servers

• A specialised ‘Data Analytics’ service which will utilise the SAS analytics modules, again running on our servers, and using our Analytics experts and statisticians (see Marketing Optimisation section).

 

 
Marketing Optimisation

Working with our partners, we have designed a solution that we believe can significantly increase the effectiveness and ROI of marketing campaigns. It utilises propensity modelling and specialist analytics to greatly improve your ability to target the right customers and the right markets. By using SAS’s Marketing Optimisation software and proven methods, marketers can plan and prioritise all outbound customer communications, thus maximising their effectiveness.

To find out more about any of the above services, please get in touch.

Visit the Business Intelligence Microsite