Our Solution
aap3 undertook a complete redesign of the CFS website. The design was to represent the nature and values of the business, but work to avoid stereotypes associated with ‘Freight’.
aap3 felt that a focus on the ‘green initiative’ adopted by Cranleigh would be especially beneficial as it is a company USP.
A key problem with their old website was that it did not effectively represent the businesses services and product lines. aap3 addressed this by allowing users to filter through from the home page to the relevant content in a quick and obvious way, using a custom built flash scroller.
aap3 are also producing a corporate video for Cranleigh filmed mostly at their head office next to Cranleigh Aerodrome and filming location for BBC’s Top Gear. The video will be launched in 2011.
