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posted on April 12, 2009 13:27 
The economy certainly seems to be forcing businesses consider their options when it comes to creative industries. I heard the other day that Gartner had reported that 70-something percent of businesses can expect their marketing budget to be cut by around 30%. - that’s a lot off our bottom line! Although this doesn’t seem to be coming to fruition just yet...
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posted on March 14, 2009 13:22 
Last week I visited one of our more niche industry clients – a scientific company who sell solutions globally. Their director was explaining to me that his business had proven to be ‘recession proof’ and that the industry as a whole seemed to be immune to the epidemic.
I started to consider how ‘recession proof’ a web design agency is – we haven’t really seen any drop in enquiries or business thus far, but I guess we thought that it would happen eventually, but will it?
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posted on March 10, 2009 11:46
SBS European Kitchens are a 50-year established supplied of kitchens in the Hampshire area. Located in Southsea, SBS are a well known, thriving local business.
SBS's website was looking tired and the team decided to investigate the investment required to revamp their site. With more and more businesses taking advantage of online sales, SBS invited several local businesses to tender for the project.
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posted on February 16, 2009 11:44 
What is your website’s role? Does it earn its keep? Is there even any sign of an ROI?
If you answered no, you are probably part of a large majority of website owners. At aap3, we don’t think that it is OK for a website to just act as an online business card – a business card is only useful in the hands of a potential customer. The question is, what does your website do to make sure potential customers can find you and even better that they get in touch?
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posted on February 04, 2009 13:19
One of our IT clients has employees scattered all over the globe. We had created a proposal document about six months ago that was going to be used for a number of different clients, which was handled by multiple account managers.
Last week, someone sent me an adaptation of the document which had just been sent to a prospect... The document was one of the very first versions still complete with typos, incorrect pricing... how do you prevent this from happening?...
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posted on February 01, 2009 11:42 
aap3 has noticed a marked increase in the number of enquiries and new customers, who are just looking to have their website converted to content management.
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posted on January 20, 2009 11:39
Hampshire based, aap3 have a agreed a contract with OSIL to manage their complete outsourced marketing needs from January 2009.
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posted on November 20, 2008 11:37
Easy FTP!
Make sure you have your FTP login and password ready. We/Your Host can provide you with this.
BE CAREFUL NOT TO DELETE ANY ...
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posted on November 14, 2008 11:35
1) Open up Outlook and click the Tools menu item
2) Then click EMail Accounts
3) Select Add New Email Account an...
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posted on November 05, 2008 11:30
Blogging has become increasingly popular in the past few years with businesses, individuals, groups, organisations, just about everyone having a go!
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posted on October 30, 2008 11:29
Ever noticed that a lot of the fonts on the web are all the same? That's because there are a fairly limited number of web-safe fonts. Why is this? Well, the fonts you use on your PC are only installed on your PC and normally come with software packages such as MS Office. These font are not neccessarily on everyones PC and they are not available on the web.
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posted on October 24, 2008 11:27
Content Management Software (CMS) allows the content of a website to be edited by someone with no technical web editing experience. Our Content Management offers a simple user interface (similar to the editing tools available in MS Word) that allows the user to change the content of a website without having to worry about structural and layout implications.
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posted on October 14, 2008 11:21
What is a Domain Name?
A domain name is the 'www.whatever.com ' that you type into your web browser (Internet Explorer / Firefox etc) which produces your website. For example, you visited www.aap3.com to get to this website.
How do I get a Domain Name?
Not all domain names will be available as lots of them have already been snapped up by others. There are many places to check whether your domain name is available. I personally use 123-reg as their site is very simple to use. Check to see if your domain name is available here.
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posted on August 20, 2008 11:40
Night Searcher are an international torch and flashlight manufacturer whose headquarters are based in Drayton, Hampshire. aap3 are working with NightSearcher to create a new brand and identity that can be used throughout their marketing and merchandise.
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posted on June 11, 2008 11:38
Leo Leisure had never had a formal identity in place, and invited aap3 to undertake the brand and website design project. aap3 worked with the client to establish a strong logo-type to be associated with the company. They then worked on creating a website design that suited the market and had a professional feel.
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